News

New York, NY (June 29, 2018) — Prince has launched a limited-edition Whiteout Collection, including an all-white racquet and coordinating bag. The Whiteout Collection debuts just as the oldest and most prestigious tennis tournament in the world gets underway this summer.

For decades, Prince has provided top quality performance gear to tennis professionals worldwide. The Whiteout racquet offers a sleek design for the brand’s most popular racquet, the TOUR 100P, which is a control-oriented racquet reinforced by Textreme®, a unique material that provides a boost in flexibility and stability. With an impressive level of performance, the exclusive Whiteout racquet features a white matte finish, a white grip and contrasting black strings featuring the brand’s signature “P” logo.

“It’s been an exciting opportunity partnering with Prince in designing the Whiteout racquet, an update to the Tour 100P, my most trusted on-court equipment,” said Lucas Pouille, Prince brand ambassador and top 20 ATP Player. “I rely on Prince to provide top-quality racquets that give me the confidence I need to play at the highest level. I can’t wait for fans to experience the Whiteout racquet’s new sleek design.”

“Prince has always been a leader of design and innovation and we pride ourselves in being a pioneer in leading edge technology,” said Tyler Herring, Vice President of Prince, ABG. “The Whiteout design was inspired with the tournament’s heritage in mind and the technology incorporated can enhance all levels of play.”

The exclusive limited-edition Whiteout Collection will launch on July 2nd in select global retailers. For more information and to stay up to date on Lucas’ appearances at tournaments around the world and the Whiteout collection follow @PrinceSports and #WhiteOut on social media.