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Fanball to Develop the 2009 US Open Bracket Challenge for the USTA

ST. LOUIS—(BUSINESS WIRE)— Fanball, the premier provider of online fantasy sports contests, content, strategy and insight, announced today its strategic partnership with the United States Tennis Association to build the 2009 US Open Bracket Challenge.

The US Open Bracket Challenge will allow tennis fans to test their knowledge and predict the results of the 2009 US Open men’s and women’s singles tournaments, as the best professional tennis players in the world compete in the fourth and final Major tennis tournament of the year. The US Open features 128-player brackets for both men’s and women’s singles. The tournament will be taking place once again at the USTA Billie Jean King National Tennis Center in Flushing, N.Y.

The US Open Bracket Challenge is the most extensive bracket contest of its kind, allowing participants to pick the winner of up to all 254 matchups between the men’s and women’s singles brackets of the 2009 US Open. Contestants will have the opportunity to pick the winner of each men’s and women’s singles match in all seven rounds before the tournament begins at 11 a.m. on Monday August 31 and gain fantasy points throughout the tournament for each winner picked correctly. The contest entry will include a quick and seamless sign-up and bracket layout. The contest will be free to play and include great prizes for the participants with the most points accumulated in each of the men’s and women’s brackets at the end of the US Open.

“We are thrilled to partner with the USTA in building the 2009 US Open Bracket Challenge contest,” Fanball Sr. VP Business Development Ryan Houston said. “The US Open has established itself as one of most spectacular sporting events in the world over the last 40 years, and Fanball is excited for the opportunity to make the tournament even more enjoyable for the millions of tennis fans around the world.”

“We are very excited about hosting this inaugural US Open Bracket Challenge,” said Phil Green, Senior Director, Advanced Media, USTA. “This is a wonderful opportunity to allow tennis fans to become even more involved with the premier tennis event in the world. The US Open Bracket Challenge provides an interactive way to generate interest in every match of the US Open and lets fans follow their favorite players all the way to Finals Weekend.”

Contest participants can enter the US Open Bracket challenge and make their picks beginning August 27th at USOpen.org and Fanball.com. For more information about the US Open Tennis Tournament, visit USOpen.org.

 

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