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Coming off positive equipment shipments for 3rd quarter, racquets are up 17.4%, youth racquets up 37.5%, balls up 8.7% and string shipments up 5.2% from 2007. And it’s tied to the positive participation news, especially with play occasions breaking records. But we know the last quarter of 2008 will tell quite a different story.

Is tennis recession-proof? The research shows that a bad economy doesn’t necessarily affect participation — it might actually help it. We need more than ever to do what we do best: work together to support the initiatives and efforts to grow the game. We’ve been the fastest-growing traditional sport, achieving a 30.6% growth in total participation from 2000-2007. And in times like these, we need to stay focused on our core mission to grow the game and the economic vitality of tennis.

SportMaster

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