News you can use!
I recently was invited to the Tennis Forum at the convention of the International Health, Racquet and Sportsclub Association (IHRSA) in San Diego. It was interesting to note the continued growth of the fitness industry to a degree that even challenges IHRSA's own commercial tennis facilities, not to mention tennis facilities everywhere. The fact is-
fitness is not going away, and for those facilities that have embraced it with Cardio Tennis and now the QuickStart Tennis format, the proof is in the numbers.
For instance, in 2007, Midtown Tennis Club in Chicago made $100,000 with Cardio Tennis, and it has set a goal of $150,000 for 2008. Midtown also had a 90-minute class with 187 participants.
The Longfellow Club in Massachusetts, an IHRSA member, recognized the value of QuickStart Tennis by installing smaller courts to accommodate the format, then witnessing great success. Since then, they've added a parent viewing area and they've already seen the return on their investment.
Get involved with these initiatives at GrowingTennis.com and watch your business grow!
TIA Update search
TIA Update items
- Tennis Leads Traditional Sports In Participation Growth Rate
- Attention Tennis Providers: Update or Add Your Information Now at GrowTennis.com!
- 2011 State of the Industry Report
- Retailers: Stock Up On 10 and Under Tennis Balls
- 'Dashboard' tracks progress on 10 and Under Tennis
- Tennis Retail A Key Focus At Industry Meetings
- Simple Message to Serve As a Rallying Call for Industry Growth
- Tennis Providers: What Does PlayTennis.com Mean for You?
- Resources for TIA Retail Members
- Business Assessment Program for Tennis Retailers
