Skechers Named Official Footwear Sponsor of US Open Pickleball Chps.
LOS ANGELES—Skechers, The Comfort Technology Company™, is going all-in on one of the fastest growing sports in North America as Official Footwear Sponsor of the US OPEN Pickleball Championships. The performance brand will be launching a range of Skechers Pickleball footwear for men and women at the event that starts April 23 in Naples, FL.
“Pickleball adds another pillar to our established running, golf and performance walking business. This sport is easy to learn and great for families, so footwear featuring our advanced comfort technologies will be a perfect fit for casual and competitive athletes alike,” said Michael Greenberg, president of Skechers. “Launching our new pickleball shoe at a marquee event like the US OPEN is sure to make an impression on the court. We’re dedicated to this sport and believe its popularity will continue to expand.”
“Bringing on board one of the largest footwear brands on the planet is key to our strategic plans of elevating the sport and the US OPEN to the next level,” said Terri Graham, co-founder of the US OPEN Pickleball Championships. “As our Official Footwear Sponsor, we know that Skechers will help introduce fans of their comfortable and innovative styles to the fun, exciting and competitive world of pickleball.”
The multi-year partnership with the US OPEN Pickleball Championships will feature Skechers providing footwear to all volunteer captains at the event. Additionally, Skechers will be onsite at the tournament with an expo booth so fans and athletes can experience and purchase Skechers Pickleball footwear as well as off-court styles.
The first pickleball footwear shoe from Skechers brings the brand’s signature comfort and innovation to the court. The Viper Court provides responsive performance in a breathable, lightweight design. The enhanced grip and stability of the Goodyear® rubber outsole paired with a shock-absorbing Arch Fit® insole deliver comfort and support, match after match.
Skechers Pickleball footwear for men and women will be available for purchase at the US OPEN Pickleball Championships and starting in May at select Skechers retail stores and skechers.com, as well as select retail partners and specialty shops.
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