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Wilson Launches New String for 2011

[CHICAGO] — Wilson Racquet Sports, a leader in string technology and innovation, and the Official Stringer of the Australian and US Opens, introduces four new strings for 2011. Taking into account the varied playing styles of today’s modern game, Wilson has created four very unique offerings to fit the needs of players at all levels of the sport.

Developed for players with arm discomfort, new Shock Shield string has a gel filled core which helps reduce shock and vibration. The construction eases tension for complete comfort and control for the avid or recreational player. The string works in combination with the new Shock Shield Hybrid grip, as well as the Shock Shield vibration dampener, made with IsoZorb Gel for maximum comfort. Shock Shield is a great system for players looking for comfort and feel in all of their tennis accessory products.

“We continually look for new products that provide features for the consumer that can enhance their playing experience. New Shock Shield string, grip and dampener are the perfect system for players needing comfort and control,” says John Lyons, Global Business Director of String and Accessories.

For those looking for a durable synthetic gut, Red Alert is the perfect match. With a slightly textured surface, Red Alert provides increased bite and the high molecular weight nylon coating creates durability more than 2 times the comparable synthetic gut string. To complete the package, the triangular shaped monofilament wraps create a crisp feel on every shot.

The newest member of the popular NXT family, NXT Control combines polyester and nylon fiber bundles with polyurethane. The polyester fibers create the ultimate control while the nylon fiber provides superior power. Polyurethane bonds the fibers together and offers the shock absorption and comfort that NXT strings are famous for.

And finally, the new SGX 16 is composed of a high energy core surrounded by bi-directional X-bands for a soft and comfortable feel. Available in a variety of colors, the traditional synthetic gut suits all playing styles and abilities.

Wilson is dedicated to producing the world’s finest strings with the best resources. “We know the importance a good reliable string has to your game,” said John Lyons. “We are constantly innovating and learning from our athletes to provide the best equipment possible.”

Wilson Racquet Sports is a division of Chicago-based Wilson Sporting Goods, one of the world’s leading manufacturers of sports equipment and owned by Amer Sports. Wilson designs, manufactures and distributes sporting goods throughout the world and focuses on making technologically advanced products which help players of all levels perform better. Wilson’s core sport categories include: Football, Basketball, Baseball, Volleyball, Soccer, Youth Sports, Uniforms/Apparel, Golf, Footwear and Racquet Sports (Tennis, Racquetball, Squash, Badminton and Platform Tennis). For more information, visit wilson.com.

 

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