TennisIndustryMag.com news

 

National Physical Activity Plan is Off and Running

HOUSTON — Leaders of United States Professional Tennis Association have joined a broad coalition of experts to support The National Physical Activity Plan, a sweeping initiative to improve public health. The USPTA is an implementation partner, and will be led by USPTA vice president Jack Groppel, Ph.D., FACSM, and co-founder of Human Performance Institute, who will serve on the implementation committee. The Plan officially launched today in an effort to motivate people in every community to become and stay physically active, and to remove the barriers that may stand in their way. Supported by a wide range of public policy recommendations, the Plan is the product of a 10-month, public/private collaboration of experts in diverse fields.

“The USPTA is thrilled to be an implementation partner for the National Physical Activity Plan, among a broad spectrum of other highly respected organizations, experts and individuals, as part of this public/private collaboration,” said USPTA CEO Tim Heckler. “The primary mission of USPTA’s Tennis - for the health of it! initiative is wellness and prevention, and the opportunity to tie tennis with key initiatives as the Plan in order to improve the health of America is truly exciting.”

Experts involved with the National Physical Activity Plan said the initiative goes well beyond just telling people to exercise. “We are encouraging a new way of thinking about lifestyle, activity, mobility and general physical fitness,” said Russell Pate, Ph.D., chair of the National Physical Activity Plan. “It’s well established that physical activity brings manifold health benefits, but we need to change people’s behavior. The Plan provides a roadmap for change, addressing everything from the education of health professionals to zoning laws, school policies and workplace wellness programs.”

The Plan is, in part, an answer to America’s alarming rates of adult and childhood obesity and decreasing levels of physical activity. Research has shown that physical activity can help prevent and treat obesity, diabetes, coronary heart disease, depression, bone disease, cancer and other diseases. If implemented, measures called for in the National Physical Activity Plan could significantly improve public health, cut health care costs, and reduce health disparities.

Leaders in public health, transportation, education, business and other fields will announce the Plan at the National Press Club in Washington, D.C. The product of a public/private partnership, the Plan calls for policy, environmental and cultural changes to help all Americans enjoy the health benefits of physical activity. The vision is that all Americans are physically active and live, work, and play in environments that facilitate regular physical activity. The Plan is an ongoing collaboration of scores of nonprofit organizations, corporations and public agencies serving as partners, affiliates and sponsors.

Implementation

The National Coalition for Promoting Physical Activity (NCPPA) is leading the implementation of the plan. Barry Ford, the NCPPA President shares, “Implementing the policy changes recommended by the plan will help make the choice to be physically active the easy choice. The plan will inspire and guide the decisions of policymakers at every level and in every field, so that being physically active becomes second nature for most Americans.”

NCPPA is working closely with organizations serving as leaders in each of the eight sectors to develop a national implementation plan for immediate action. USPTA and other partner organizations will help to implement the plan strategies at the national, regional and grassroots levels. According to Ford, NCPPA will work to promote public policy, track results, and launch a cause-related marketing campaign to engage all audiences.

Being a leader in the business of sports and as a nonprofit trade association, the USPTA takes its role of elevating the standards of tennis-teaching professionals and coaches, while at the same time promoting the game of tennis very seriously. The USPTA’s commitment to health has been evidenced through its Tennis - for the health of it! initiative, which strives to make the general public aware of the tremendous health, fitness and psychological benefits of tennis and encourage people to get out and play the sport as a part of their regular fitness regimen. The USPTA also strives to help fight the wars on obesity by encouraging and enabling people across the nation and world to live a healthy lifestyle through the sport of tennis. In addition, the USPTA and its members are the delivery force through which the public can receive these benefits through lessons and other tennis activities.

The Plan Process

Pate led a process that identified strategies and tactics for eight key areas of society that have a direct impact on the physical activity levels and health of people in the United States. The eight sectors are Business & Industry, Education, Healthcare, Mass Media, Parks, Recreation, Fitness & Sports, Public Health, Transportation, Urban Design & Community Planning, and Volunteer & Non-Profit Organizations.

The Plan presents a call to action with specific strategies for each sector, for example:

Background

The U.S. Centers for Disease Control and Prevention (CDC) and the Prevention Research Center at the University of South Carolina provided the organizational infrastructure for the Plan. Leaders explained that making a compelling and urgent case for increasing physical activity in the American population entails:

At least 12 states and a number of other countries have enacted physical activity plans, establishing best practices for making physical activity a routine part of daily life. For instance, active transportation is more prominent in some European countries as compared to the United States. Information about the U.S. Plan is available online at physicalactivityplan.org.

 

Babolat Play

TIMag.com news search

TIMag.com news categories


TIMag.com news archives


 
 

Movable Type Development by PRO IT Service