Outlook 2014: Attention, Shoppers!
The looks on court this year pop with eye-catching color and attention to the details.
High fashion, attention to detail and trim, and pops of bright colors are the signature looks of warmer weather for 2014. In the heat of summer, these pieces will keep your players mobile and comfortable on the court.
tailactivewear.com • 800-876-8245
Head into the warmer months with yummy colors of papaya and navy in Tail’s Palmetto Dunes collection. Featured Rosalin skort in flippy layers of navy and papaya over white in a 13.5-inch length. It’s topped with the Frieda strappy top of moisture-wicking poly-spandex blend with plenty of support provided by a compression bra. The collection boasts an SPF treatment of 45+.
bolletenniswear.com • 301-362-0360
Bolle’s winning combination of color-blocking with pink and navy makes these outfits stand out. The feminine cut of the tank with bands of navy across the middle is a combination of breathable poly/spandex. The skort features a layered hem, with contrast color peeking through the pleated top layer. The long sleeve top with thumb holes offers protection from the sun, and the pleated navy skort shows off a few flirty accent pleats to the right side.
antigua.com • 800-528-3133
Antigua’s bold Performance Collection shows off bright colors in a mix-and-match array of 11 pieces from T’s, to long sleeves, to match shorts which have mesh-lined pockets, spandex insets and adjustable waist cords. The polo pictured features fashion-forward chest stripe pattern on white (available in different color combinations), and each piece utilizes Antigua’s Desert Dry or Desert Dry Xtra Lite technical fabrics for optimal movement and performance.
Classic looks and today’s fashion trends are showcased in Fila’s reflection of the fashion runway in its quilted diamond jacquard Collezione Dress in Andean toucan green and black, sporting a scoop neck and back with piping at raglan seams and back inside bra. A comfortably sleek jersey of poly/spandex allows for freedom of movement and breathability.
Eliza Audley brings couture and function to the court with an in-vogue Paige purple Triple Loop Dress. The signature side detail emphasizes a stylishly slimming feminine silhouette and flattering curves. Three side-inset petal-like loops of white trimmed in vibrant greens and orange show off this flattering racer-back dress with built-in bra.
purelime.com • 516-468-1722
Pure Lime shoots off sparks of color with its Zest collection. A tank in white and Brite lime pairs off with a knife-pleated 12.5-inch skort. The “Breathe-Dri” 87% polyamide 13% elastane blend allows for a soft feel in a mix of quick-drying breathability, a must for a heated match. •
See all articles by Cynthia Sherman
About the Author
Cynthia Sherman is a contributing editor for Tennis Industry magazine.
TI magazine search
TI magazine articles
- Our Serve: Stating the Case for Tennis
- Industry News
- Racquet Tech: Use Care When Sharing
- Retailing Tip: Service With a Smile
- Grassroots Tennis: Play It Forward!
- Executive Point: Craig Morris
- Hall of Fame: Honoring Gene Scott & Eve Kraft
- Facility Construction & Renovation: A Grand Slam Transformation
- Apparel: Fashion Fallout