Our Serve: A Rallying Point for the Industry
One of the premier gatherings for industry professionals happens every year during the US Open in New York, at the USTA Tennis Teachers Conference. This year marks the 41st annual TTC, which will be Aug. 27 to 30 at the Grand Hyatt New York. As always, you can expect this event to be packed with informative sessions and presentations that will be sure to inform and inspire.
Since so many industry leaders gather in New York during the Open and the TTC, that timeframe was chosen to reignite interest in “The Tennis Show” — a celebration of the sport that will feature a Trade Show, the TIA Tennis Forum, and the TI Hall of Fame Awards Ceremony, then lead into the TTC’s Opening Session. It all happens on Saturday, Aug. 27 (which earlier in the day is also Arthur Ashe Kids’ Day at the NTC):
- 2 p.m. at the Grand Hyatt in Manhattan, the Trade Show opens.
- 5:30 p.m., the TIA Tennis Forum begins, featuring TIA President Jon Muir and USTA President and Chairman of the Board Jon Vegosen, who will present key industry data and initiatives. The Forum will be followed by the Tennis Industry Hall of Fame Award Ceremony, then the TTC Opening Session.
- 7 p.m., the Trade Show reopens.
The hope is that in the future, this one-day Tennis Show (visit TennisShow.com) will continue to expand and include even more educational and informative sessions, drawing even more interest and bringing more attendees — a scenario where everybody wins. For exhibitors, concentrating the Trade Show into one day cuts down on expenses and frees up time for all the good stuff that happens at the TTC. (The Trade Show used to stretch out over two days.)
The TTC’s Opening Session on Saturday night will feature USTA Player Development General Manager Patrick McEnroe and USTA Chief Executive of Community Tennis Kurt Kamperman. Sure to be on the agenda is how to develop American champions, along with the latest on the USTA’s 10 and Under Tennis Initiative. The TTC continues until Aug. 30 with presentations and seminars from some of the world’s best tennis teachers and coaches (visit USTA.com/TTC). Keynote speakers expected are Rick Macci on Aug. 28, Nick Bollettieri on Aug. 29, and Jim Courier at the closing session on Aug. 30.
If you can make it to NYC for The Tennis Show and the TTC, it should be an amazing time that will give you plenty of ideas to increase your business and develop professionally.
If you can’t make it to NYC, follow what goes on at The Tennis Show on Facebook and Twitter at @rsimagazine, @tennisshow and @tennisindustry.
See all articles by Peter Francesconi
About the Author
Peter Francesconi is editorial director of Tennis Industry magazine.