Tennis Industry magazine

 

Your Source for Industry News

By Peter Francesconi

The recent relaunch of our website, tennisindustrymag.com, has been doing just what we had hoped — it’s keeping the industry informed about what’s going on in a very timely manner. In fact, the tagline we use on the home page of the website (and which is also found on the first page of Industry News in each printed issue of RSI) precisely sums up what we’re trying to provide: “Information to help you run your business.”

Information, in a timely manner, is the key to your business success. That’s why we’re pleased to be able to bring you an online version of the magazine that is updated daily with the stories you need to know about, from companies and organizations that can — and do — influence tennis in this country.

“Knowing that we’re able to help those in the tennis industry run their businesses better using the information we provide on the website is really gratifying,” says Kristine Thom, RSI’s Design Director who, with Associate Editor Greg Raven, coordinates the online version of RSI. “At tennisindustrymag.com, you get more news, on a more timely basis.”

The RSI website also has news archived by categories. So, for instance, you can call up just news stories on racquets, or footwear, or ball machines, or strings. What’s unique about this is that you can see at a glance any trends that are happening in some of these areas.

Virtually everything on the site is searchable, so you can find exactly what you need to help run your business. You can search articles by subject, category, names, associations, companies, etc. Also, the site has the largest archive of racquet sports business related stories anywhere on the web, along with links to the Tennis Industry Association and the U.S. Racquet Stringers Association.

You’ve come to rely on the printed version of Racquet Sports Industry magazine for your news and information in this business. Now, with tennisindustrymag.com, we’re able to supplement — and complement — the magazine with comprehensive coverage you can’t get anywhere else.

2007 Apex Award
Peter Francesconi

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About the Author

Peter Francesconi is editorial director of Tennis Industry magazine.

 

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