Penn Offers Chance to Win Chrysler Sebring
For a limited time this summer, specially marked four-packs of Penn Championship and Pro Penn tennis balls will include a chance to win a 2008 Chrysler Sebring convertible and other prizes from HEAD Penn. Also included in the pack is a digital carabiner sports watch.
Chrysler and Penn partnered through their mutual sponsorship of USTA’s League Tennis program — the largest grassroots league program in the country with more than 600,000 tennis players. Chrysler is the presenting sponsor of the program while Penn serves as the official ball.
“By offering the instant gratification of the sports watch as well as a chance to win a 2008 Chrysler Sebring convertible, we are able to provide our retail partners and consumers with an incredible value in these special packs of tennis balls,” says Jennifer Parker, business manager for Penn Tennis Balls.
Special pack graphics and insert cards alert consumers to the promotion. The “prize decoder” drives consumers to a website where they can see if they have won the Chrysler Sebring Convertible or other HEAD Penn tennis products.
TI magazine search
TI magazine articles
- Our Serve: What We Need
- Industry news
- Retailing 133: Hiring Smart
- International Tennis Hall of Fame: Five Who Moved This Sport Forward
- Pioneers in Tennis: History Lessons
- Selling Footwear: Gaining a Foothold
- Tennis Research: State of the Industry
- Fall Introductions: The Sum of Its Parts
- Fall Introductions: New and Improved